Chroma Absolu Bain Riche Respect Shampoo

• Hair is 95% more nourished*, stronger and reflecting 65% more brilliant bright shine**
• Hair fiber so healthy that 92% of color intensity is preserved after 6 weeks***
• A sulfate-free, paraben-free, and silicone-free shampoo.
• 9/10 women agree that the hair feels nourished and moisturized, and look healthy****
• Protects hair color from stripping or fading away
• Transforms hair fiber surface for immediate softness and less color induced frizz.
• Helps reduce hair fiber porosity for a longer lasting color.

*Instrumental Test: Bain Riche Chroma Respect + Soin Acide Chroma Gloss + Masque Chroma Filler

**Instrumental Test

*** Instrumental Test: Bain Riche Chroma Respect + Soin Acide Chroma Gloss

****Consumer Test: Bain Riche Chroma Respect + Masque Chroma Filler + Serum Chroma Thermique

Shampoo bottles are made with 95% recycled plastic.

Wet hair and thoroughly remove excess water before applying a quarter-sized amount of shampoo.

Add water and emulsify. Massage the scalp using fingertips to wash and remove impurities.  Rinse thoroughly.

Apply a second quarter-sized amount of shampoo touch by touch and add water. The second lather will produce a more abundant foam which will help cleanse lengths all the way to the ends. Rinse thoroughly.

Follow with a Chroma Absolu Fondant, Masque or Soin Acide.

Aqua / Water / Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Laureth-5 Carboxylic Acid, Sodium Chloride, Caprylyl/Capryl Glucoside, Sodium Hydroxide, Citric Acid, Hexylene Glycol, Sodium Benzoate, Peg-55 Propylene Glycol Oleate, Propylene Glycol, Salicylic Acid, Polyquaternium-67, Benzoic Acid, Linalool, Limonene, Centella Asiatica Extract, Lactic Acid, Ci 17200 / Red 33, Ci 19140 / Yellow 5, Parfum / Fragrance

Amino Acid: A building block of hair fiber, this powerful acid is able to penetrate deep at the core of hair to increase strength and resilience.

Centella Asiatica: A millenary regenerative plant widely used in Asian skincare, known for its caring, healing properties.

The Chroma Absolu fragrance features neroli as its top note with a spicy hint of cardamom creating an intense halo of freesia grounded in earthy sandalwood and musk.